LibGuides: FIN456: Module 2

Module 2 Optional Resources

Students can receive APA formatting and report writing assistance through the NU Library’s Academic Success Center.

The following databases, videos, reports, guides, and articles will aid you in researching your business plan. You may consult as few or as many as you feel necessary to prepare yourself to begin this project.

General

North American Industry Classification System (NAICS)
North American Industry Classification System. (n.d.). Introduction to NAICS. U.S. Census Bureau. https://www.census.gov/naics/
NAICS codes are used to classify businesses by type so that data for businesses in North America can be presented and analyzed in a uniform manner.

Search an industry of choice on the left side in the box “2022 NAICS Search.” Click Go. Search results will appear with specific NAICS codes for each industry.
For example, search for the NAICS result for "coffee."
Or sort through the list of NAICS codes under “Reference Files” and click 2022 NAICS.
Do Your Homework: Market Research
Peri Pakroo. (2018). Women’s Small Business Start-Up Kit: A Step-by-Step Legal Guide: Vol. 5th edition. NOLO. https://search.ebscohost.com/login.aspx?direct=true&AuthType=sso&db=nlebk&AN=1713279&site=bsi-live&custid=natuniv&ebv=EB&ppid=pp_C
Chapter 2: Targeting a Profitable Market With a Winning Idea: Do Your Homework: Market Research
Statista
Statista. (n.d.). https://www-statista-com.eu1.proxy.openathens.net/
Example: search results for "coffee industry"
i. You may be asked to search for your institution. Search National University and log in when prompted.
ii. Includes resources for the coffee market in the U.S., coffee shop and café industry in the U.S., consumer market reports for hot drinks, and more.

How to Do Market Research by Two Cents

How to Make a Data Driven Business Plan Using Census Bureau Data by United States Census Bureau

Market research analysis and competitive analysis
U.S. Small Business Administration. (n.d.). Market research analysis and competitive analysis. https://www.sba.gov/business-guide/plan-your-business/market-research-competitive-analysis
Use market research to find customers
Use competitive analysis to find a market advantage
Free small business data and trends

Financial Projections

Overview of Financial Projections
Business Professor. (2021, January 1). Overview of Financial Projections [Video]. ProQuest. https://www.proquest.com/audio-video-works/overview-financial-projections/docview/2585917565/se-2?accountid=25320
Effective financial projections for a startup
Hovland, T., C.P.A. (2019). Effective financial projections for a startup. Journal of Accountancy, 227(3), 38-43. https://www.proquest.com/trade-journals/effective-financial-projections-startup/docview/2190968565/se-2?accountid=25320
- Click on Full-text PDF in the left-hand menu for the best reading view

Calculate Your Startup Costs
U.S. Small Business Administration. (n.d.). Calculate Your Startup Costs. https://www.sba.gov/business-guide/plan-your-business/calculate-your-startup-costs#id-calculate-your-business-startup-costs-before-you-launch
- Calculate your business startup costs before you launch
- Identify your startup expenses
- Estimate how much expenses will cost
- Add up your expenses for a full financial picture
- Use your startup costs calculations to get startup funding
- Break-even calculator
- Downloadable, fillable PDF to determine start-up costs

Business Structure

Choose a business structure
Small Business Administration. (n.d.) Choose a business structure. https://www.sba.gov/business-guide/launch-your-business/choose-business-structure
Get federal and state tax ID numbers
Small Business Administration. (n.d.) Get federal and state tax ID numbers. https://www.sba.gov/business-guide/launch-your-business/get-federal-state-tax-id-numbers