LibGuides: MGT480: Module 4

Module 4 Required Resources

Textbook

Your course textbook can be accessed via the DART eBook link in the Getting Started module.

Textbook: Strategic Management: Concepts and Cases: Competitiveness and Globalization

Hitt, M.A., Ireland, R. D., Hoskisson, R. E., & Harrison, J. S. (2024). Strategic management: Concepts and cases: Competitiveness and globalization (14th ed.). Cengage Learning Inc.

Part 4. Case Studies – beginning on page 360: This section of the book covers case studies of Fortune 500 companies. Read through each of the case studies below and apply your analysis of how the company uses and applies strategic management. Understand the company’s values, goals, and competitive advantages. Include a review section C-3 Preparing an Effective Case Analysis and C-4 Preparing an Orral/Written Case Presentation.
- Case 5 – Blue Apron: Has the Supply Chain Disrupter Been Disrupted? (Page C- 66)
- Case 11 – Marriott International: Hospitality’s Uncertain Future (Page C – 125)
- Case 12 – Meta: Facebook’s Pivot to the Metaverse – A Path to Dystopia or Blue Ocean Utopia? (Page C – 138)
- Case 13 – Streaming the Future: Netflix’s Global Expansion (Page C-148)
- Case 22 – WeWork: But does the Corporate Governance Work? (Page C-248)

Module 4 Optional Resources

Textbook: Strategic Management: Concepts and Cases: Competitiveness and Globalization
Hitt, M.A., Ireland, R. D., Hoskisson, R. E., & Harrison, J. S. (2024). Strategic management: Concepts and cases: Competitiveness and globalization (14th ed.). Cengage Learning Inc.
Read Chapter 13:
Chapter 13 - Strategic Entrepreneurship: This is an interesting chapter about applying entrepreneurial actions with a strategic perspective. This approach gives the ability to engage in opportunity and advantage-seeking behaviors. The goal is to continuously locate new opportunities and develop innovative ideas with a competitive advantage (Hitt et al., 2024).