MKT521

Bridges, W. (2009). Managing transitions, making the most of change. Perseus Publishing.

Burke, W. W. (2008). Organization change: Theory and practice (2nd ed.). Sage Publications.

Gladwell, M. (2000). The tipping point: How little things can make a big difference. Back Bay Books.

Johnson, S. (1998). Who moved my cheese? G. P. Putnam’s Sons.

Lawler, E., & Worley, G. (2006). Built to change: How to achieve sustained organizational effectiveness. Jossey-Bass.

Lowney, C. (2003). Heroic leadership: Best practices from a 450-year-old company that changed the world. Loyola Press.

Palmer, I., Dunford, R., & Akin, G. (2006). Managing organizational change: A multiple perspectives approach. McGraw-Hill Irwin.

Senior, B., & Fleming, J. (2006). Organizational change (3rd ed.). Financial Times Prentice Hall.