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BUS485: Strategic Business Policy I & II Capstone: Strategic Audit Guide & Example(s)

About the Strategic Audit

The Strategic Audit (SA)

  • has 8 sections (as illustrated in the picture below)
  • requires you to describe the firm
  • analyze its position (SWOT Analysis), supported by EFAS, IFAS, & SFAS developed each week
  • recommend a strategy
  • all tables are included at the end of the SA as exhibits

*Note: Examples of an SA can be found in Appendix 13.C of your textbook

What is a SWOT Analysis?

A SWOT analysis (Strength + Weaknesses + Opportunities + Threats) is an analysis of a company used to create strategic business plans. External environmental factors are typically considered to be Opportunities or Threats.  Internal factors are generally classified as Strengths or Weaknesses.

Where Can I Find a SWOT Analysis?

Use the following databases to find company SWOT Analyses. 


Strategic Audit (SA) Illustration