LibGuides: HRM-5001 v1: Lesson 4 Resources

Lesson 4 Required Resources

Marketing AI Recruitment: The Next Phase Of Job Application and Selection
This article addresses research related to the use of artificial intelligence (AI) regarding employee recruitment.
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van Esch, P., Black, J. S., & Ferolie, J. (2019). Marketing AI recruitment: The next phase in job application and selection. Computers in Human Behavior, 90, 215–222. https://doi-org.proxy1.ncu.edu/10.1016/j.chb.2018.09.009
Using Social Media During the Hiring Process: A Comparison Between Recruiters and Job Seekers
This article discusses social media and hiring.
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Alexander, E. C., Mader, D. R. D., & Mader, F. H. (2019). Using social media during the hiring process: A comparison between recruiters and job seekers. Journal of Global Scholars of Marketing Science, 29(1), 78–87. https://doi-org.proxy1.ncu.edu/10.1080/21639159.2018.1552530
Social Media and Selection: Political Issues Similarity, Liking, and the Moderating Effect of Social Media Platform
This article discusses social media and hiring and its effects.
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Wade, J. T., Roth, P. L., Thatcher, J. B., & Dinger, M. (2020). Social media and selection: Political issue similarity, liking, and the moderating effect of social media platform. MIS Quarterly, 44(3), 1301–1357. https://doi-org.proxy1.ncu.edu/10.25300/MISQ/2020/14119
Recruiting in a Pandemic
Covid-19 has created new challenges with talent acquisition, but also new ways to attract employees.
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Grensing-Pophal, L. (2021). Recruiting in a pandemic. HR Magazine, 66(1), 50–56.
What is an Infographic?
This webpage provides information on infographics and explains how to create one. This information will support you during this week’s assignment.
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Nediger, M. (2019, August 20). What is an infographic? Examples, templates & design tips. Retrieved from https://venngage.com/blog/what-is-an-infographic/