BAN400

Textbook

Data Visualization: Exploring and Explaining with Data
Camm, J. D., Cochran, J. J., Fry, M. J., & Ohlmann, J. W. (2022). Data visualization: Exploring and explaining with data. Cengage.

• Chapter 3. Data Visualization and Design focus on visualization strategies and frameworks (Gestalt Principles), techniques (e.g., reducing eye travel), and avoiding common mistakes.
• Chapter 4. Purposeful Use of Color outlines a variety of ways that color can be used to exemplify or attract attention to specific information and data points.
• Chapter 5. Visualizing Variability covers practices and recommendations to use when using visualization to representant various analyses.

Your course textbook can be accessed via MindTap in Module 2.

Additional resources have been provided to support your learning and strengthen your understanding of data visualization components and features. Reviewing the additional resources can help you deepen your understanding of the material, fill in knowledge gaps, and help you prepare for exams and assignments. The resources can also broaden your knowledge and provide alternative approaches to your learning.

Chart Suggestions - A thought-Starter from the Extreme Presentation
Prajapati, V. (2020, February 25). Chart suggestions - A thought-starter from the extreme presentation. TechPrevue. Retrieved January 29, 2023, from https://www.techprevue.com/decision-tree-perfect-visualisation-data/

5 Tips on Designing Colorblind-Friendly Visualizations
Shaffer, J. (2016, April 20). 5 tips on designing colorblind-friendly visualizations. Tableau. https://www.tableau.com/blog/examining-data-viz-rules-dont-use-red-green-together

How to Pick More Beautiful Colors for Your Data Visualizations
Datawrapper Blog. (2022, May 19). How to pick more beautiful colors for your data visualizations. Retrieved January, 29 2023, from https://blog.datawrapper.de/beautifulcolors/#:~:text=makes%20them%20work.-,Use%20warm%20colors%20%26%20blue,%2Forange%2Fred%20and%20blue

Textual and Tabular Presentation of Data
Topper. (n.d.). Textual and tabular presentation of data - TOPPR-guides. Retrieved January, 29 2023, from https://www.toppr.com/guides/economics/presentation-of-data/textual-and-tabular-presentation-of-data/

The Data Visualization Catalog
(n.d.). The Data Visualization Catalog. Retrieved January, 29 2023, from https://datavizcatalogue.com/

The 14 Best Types of Charts and Graphs for Data Visualization
Oetting, J. (2022, August 11). 14 best types of charts and graphs for data visualization [+ guide]. HubSpot Blog. Retrieved January 29, 2023, from https://blog.hubspot.com/marketing/types-of-graphs-for-data-visualization

The Role of Color Theory in Data Visualization
Revunit. (2021, March 16). The Role of Color Theory in Data Visualization. Retrieved February 7, 2023, from https://www.revunit.com/post/the-role-of-color-theory-in-data-visualization

The Ultimate Guide to Data Visualization: Charts, Graphs, and Everything in Between
(n.d.). The Ultimate Guide to Data Visualization: Charts, Graphs, and Everything in Between. TapClicks. Retrieved January 29, 2023, from https://www.tapclicks.com/resources/blog/the-ultimate-guide-to-data-visualization/