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Welcome to the NU Library course guide for LMBA 614: Strategy Capstone. This guide is designed to help students find resources to complete the Capstone Project.
While this guide will provide you with support to complete the research aspects of your assignment, please address all questions regarding content, formatting, and grading to your instructor.
For more information and library resources see the Business Research Guide.
Library Staffed HoursHours shown below are Pacific Time. Check your local time here.
Monday - Thursday
8:00 AM - 9:00 PM
Friday
8:00 AM - 5:00 PM
Saturday
9:00 AM - 5:00 PM
Sunday
10:00 AM - 7:00 PM
Please see the library calendar for holiday closings/adjusted hours.
Use the resources below to get started on conducting Market and Industry Research.
Lean Business Plans
Additional Business Plan Resources
Business Plans HandbookWhat is a SWOT Analysis?
A SWOT analysis (Strength + Weaknesses + Opportunities + Threats) is an analysis of a company used to create strategic business plans. External environmental factors are typically considered to be Opportunities or Threats. Internal factors are generally classified as Strengths or Weaknesses.
Where can I find SWOT Analyses?
Use the following databases below to find company SWOT Analyses.
Business Model Canvas
"The Business Model Canvas as a template for strategic management serves the development of new or the documentation of existing linear business models."
Braun, A.-T., Schöllhammer, O., & Rosenkranz, B. (2021). Adaptation of the business model canvas template to develop business models for the circular economy. Procedia CIRP, 99, 698–702. https://doi.org/10.1016/j.procir.2021.03.093
Use the template below to make your own business canvas. Click on the image or link to download.
