Communication and Culture in International Business – Moving the Field Forward
Szkudlarek, B., Osland, J. S., Nardon, L., & Zander, L. (2020). Communication and culture in international business – Moving the field forward. Journal of World Business, 55(6).
This scholarly editorial explores the difference between cross-cultural communication and intercultural communication. It provides a good historical overview of research involving communication in the context of culture and then argues for more emphasis on intercultural communication research.