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BUS-7320 v4

Quantitative Research Design and Methodology

Week 1 Resources

Zikmund, W., Babin, B. J., Carr, J., & Griffin, M. (2013). Business research methods (9th ed.). Mason, OH: Cengage Learning.

Read Chapters 1, 3, 4, 6

Access your Redshelf book in the Getting Started module of your course or from the Bookshelf link in the top navigation bar of the course.