LibGuides: BUS-7320 v4: Week 1 Resources

Week 1 Resources

Zikmund, W., Babin, B. J., Carr, J., & Griffin, M. (2013). Business research methods (9th ed.). Mason, OH: Cengage Learning.

Read Chapters 1, 3, 4, 6

Access your Redshelf book in the Getting Started module of your course or from the Bookshelf link in the top navigation bar of the course.

Methods Map
An introduction to research design [Video file]
Jensen, E., & Laurie, C. (Academic). (2017). An introduction to research design [Video file].
Best practice guide for quantitative research design and methods in Dissertations
National University School of Business and Economics. (2020). Best practice guide for quantitative research design and methods in Dissertations. Graduate Studies Support Center, National University.